New Ford Bronco – Coolest car of 2020??

It’s a sad day when the coolest car of recent times isn’t available where you live! Welcome to the new 2021 Ford Bronco. A retro reinterpretation of one of Ford’s most iconic vehicles and OJ’s getaway vehicle of choice. But the less said about that, the better.

It’s often hard to get excited about a new car reveal. Often designs get fussier, engines get strangled by emission regulations and frankly they’re often not that interesting. The Bronco bucks that trend (please excuse the pun) in favour of bold retro looks, genuinely interesting design and off-road credentials to make even the most adventurous person stand up and listen.

Let’s start with the design. It clearly takes inspiration from the original Bronco from the 1960s but it updates it for the 21st century. Its bold front end is bluff and squared off giving it unrivalled street presence. The boxy side profile with big flared arches tells you it isn’t meant for the school-run. Look beyond those right angles though and you’ll see a myriad of intricate details that show the designers really laboured over the new Bronco.

The 2021 Bronco comes in two and four door variants. The first time a Bronco has had four doors. You can option a range of roof designs to suit your needs or climate. You can even remove the doors and the roof for that ultimate exposed rugged experience. But don’t worry about getting that cool interior muddy, it can be hosed out with convenient drain plugs in the footwells.

Speaking of the interior, it features a range of fascinating details for that adventurer lifestyle. On the dash there is an accessory bar that you can mount phones and GoPros to. On the back of the seats there’s a grid that can easily be used to hand bottles and other items from. You can also swap out and customise a several grab handles for when the going really gets rough.

Ford has designed the Bronco to be really tough. Just like the first-generation Bronco, nicknamed G.O.A.T. (Go Over Any Terrain), the all-new 2021 Bronco’s mission is to deliver maximum 4×4 go-anywhere, anytime capability and confidence.

It incorporates off-road mapping and drive technologies to give amateur adventurers as much fun as off-road experts. Ford say its “Built Wild” durability makes for lasting performance in the harshest of conditions for generations to come.

Buyers will be able to spec the Bronco in a range of ways to match their adventure aspirations. The full G.O.A.T spec features massive 35 inch tyres and all the rugged paraphernalia you could want. Ford has already shown videos of the 2021 Bronco hurtling across some seriously rough terrain at speeds you wouldn’t even dream about in a lot of other serious off-road vehicles. It isn’t a car for posing. It means business.

Under the ‘hood’ you’ll find two different engine options. A 270hp Ecoboost 4 cylinder and a 310hp Ecoboost V6. No V8 sadly although I wouldn’t be surprised if Ford dropped one in at a later date. America is still the land of the V8 after all.

Starting at just $29,995, the 2021 Ford Bronco is a seriously affordable car. I suspect this will sell by the bucket load. Maybe we’ll try and get our hands on one next time we visit the states.

What do you think of the new 2021 Ford Bronco? Should they sell it in Europe too? Let us know in the comments.