Morrisons to Introduce Plastic-Free Fruit and Veg Areas
We all know we should be doing our bit for the environment – especially when it comes to plastic pollution. But while we can recycle at home as individuals, the real difference makers will always be large companies. Which is why Morrisons has announced that it will become the first UK supermarket to roll out plastic-free fruit and veg areas in its stores.
Yes, Morrisons have announced that shoppers will soon be able buy loose or use recyclable paper bags on 127 varieties of fruit and veg. All of the items will be plastic-free and without packaging, with the company estimating it will save three tonnes of plastic a week. That equates to 156 tonnes of plastic waste each year.
The announcement comes after Morrisons successfully trialled the programme for 10-months in stores in Skipton, Guiseley and St Ives. According to the supermarket, customers purchased 40% more loose fruit and vegetables.
The new ‘buy bagless’ shelves will be part of a completely plastic-free area within the fruit and veg department, and will include all your staple perishables such as apples, carrots, oranges, onions, potatoes, tomatoes and cauliflower. There will also be ‘unusual seasonal varieties’ such as celeriac and persimmons.
Sixty stores will get the plastic-free areas by the end of 2019, with more introduced later as part of Morrisons’ ongoing store refurbishment programme. Alongside the ‘buy bagless’ campaign, the supermarket has also pledged to ensure all own-brand plastic packaging is reusable, recyclable or compostable by 2025. Find out more over at the Morrisons Website.
In a bid to encourage us to actively reduce our carbon footprint each day, Swedish FinTech company Doconomy is asking customers to put their money where their mouth is by launching a credit card that tracks the carbon emissions of purchases and caps the climate impact of users’ spending.