adidas Originals = PHARRELL WILLIAMS Hu NMD
Having seen a couple of teasers floating around, the big official announcement has finally arrived. Musician and designer Pharrell Williams has given his take on the already iconic NMD trainer. Introducing the adidas Originals = PHARRELL WILLIAMS Hu NMD.
The adidas Originals = PHARRELL WILLIAMS Hu NMD is designed for urban exploration, with the NMD silhouette fusing adidas Originals DNA with breakthrough technology. Not only is the Hu contemporary in form, following Pharrell’s now renowned unique touch, the trainer has been sent into the future with some colourful and bold touches from the musician.
The ‘Hu’ in Pharrell’s NMD represents Human Being, Human Race, Human Kind and Human Species, while the introduction of the Yellow to the NMD is said to be an extension of Williams’ vision to connect all people with the common line of love, passion, excitement, energy and colour.
Pharrell’s unisex Hu NMD stays true enough to the first adidas Originals NMD and features a breathable upper Primeknit mesh in Yellow with a split ‘Human Race’ graphic in bold visuals combined, alongside the energy-returning White Boost midsole.
This new NMD also features a newly designed lace system through the cage of the stabilizer, creating a moccasin feel which offers support and freedom while you’re on the move.
The adidas Originals = PHARRELL WILLIAMS Hu NMD is naturally a limited edition release and as such getting hold of a pair might take more than a smile and a wink. But the official release date here in Europe is Friday 22nd July, where the trainers will be sold at select retailers, including at Billionaire Boys Club flagship stores. The Hu NMD will then get a global release at adidas Originals stockists on Thursday 25th August. A pair will set you back around £170.