Last month The North Face launched the brand’s first dedicated European lifestyle space in Seven Dials near Covent Garden in London. The space is entirely dedicated to The North Face’s lifestyle range and will showcase a series of collections, some of which have been previously unavailable in the UK. One such collection is the Japanese Collection and it’s just dropped at the Earlham Street store.

The North Face Japanese Collection Drops in London

Designed by the same Japanese design team behind Purple Label, select pieces from The North Face Japanese Collection have just arrived at The North Face Urban Exploration Space. The urban pieces have been executed with the Japanese lense and flavour from a choice of fabrics, prints, and colours, while staying true to the heritage of the brand.

The collection features Japanese interpretations of classic The North Face accesories, including the likes of the chord fabric Duffel Bags, GORE-TEX infused caps and hats, and Base Camp Duffel box bags and day packs.

North Face Japanese Collection Jackets
Naturally, we’re drawn to the range of beautifully crafted jackets. Having been at the forefront of outerwear production for the past 50 years, it will come as no surprise that the Japanese Collection features a range of corkers, including the Zepher Shell Cardigan.

The range also sees some of The North Face’s technical block-coloured shirts and vests, as well as urban explorer inspired accessories such as shuttle canisters, document holders, and wallets.

The North Face Japanese Collection is available now at The North Face Urban Exploration Space on 7 Earlham Street, London for a limited time only. Prices begin at £30 for some accessories and rise to £190 for the Zepher Shell Cardigan. Head over to The North Face Website for more details.

North Face Japanese Collection Shirts
North Face Japanese Collection Bags



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