Last updated on November 15th, 2015 at 12:07 pm

G-Rough Hotel, Rome

Housed in a 17th century Roman bourgeois building in the heart of the Italian capital, G-Rough opened this month and looks at Rome with a nostalgic eye while keeping contemporary design firmly in the mind. G-Rough, Rome is a shining example of what can happen when the old and the new are merged flawlessly.

Created by bon vivants and visionaries Gabriele Salini and Emanuele Garosci, Design Hotels’ only member in Rome captures 400 years of architectural history, blending it with contemporary art and vintage Italian design. The result is a ten suite triumph in which a new ‘Made in Italy’ brand of unconventional luxury is presented.

A perfect location for travellers of the Eternal City of Rome, G-Rough sits nestled in the historical Piazza di Pasquino, on the edge of the famous Piazza Navona overlooking the iconic Sant’Agnese church.

Beautifully bare walls and high oak beam ceilings contrast with clean-cut designer furniture, creating a signature rustic-meets-refined effect. Each of the ten suites, set over five floors, draws inspiration from a different Italian design legend from the 30s to the 70s, with original furniture from the likes of Ico Parisi, Giò Ponti, Guglielmo Ulrich and Seguso, among others.

Futuristic twinkling lamps and mid-century modern furniture contrast against naked wood, original parquet and tiled floors, and unfinished walls to create a uniquely harmonious aesthetic. Art is also naturally everywhere at G-Rough, from the building as a work of art itself, to an on-property collection that was commissioned from more than twenty artists.

G-Rough boasts more than just pure Italian ‘rough luxury’. There’s also an in-house ‘Lifestyle Butler’ who is dedicated to offering guests the “Rome of the Romans”, imparting invaluable local knowledge that affords a peek behind the tourist curtain and into authenticity.

Rates start from around the £300 mark and we think it’s a perfect couples retreat in one of the greatest cities in the world. Booking details are available at




Tickled your fancy?



Ouch! There was a server error.
Retry »

Sending message...

Latest Posts