IKEA’s Augmented Reality App Is Every Bit As Good As It Sounds
Say ‘Hej’ to the IKEA Place. Released in conjunction with the iOS 11 release, the Swedish giant’s new app allows homeware hoarders the chance to test how something will look in a room before they buy it thanks to some awesome augmented reality. So obviously brilliant, we can’t believe it didn’t arrive sooner.
So buyers don’t have to mentally visualise how a new piece furniture will look in a space, the new IKEA Place app lets you virtually try before you buy. With over 2,000 IKEA items to choose from, each of which can be tested in various colours and sizes.
IKEA has long been at the forefront of furniture technology. We all know they basically invented the flat pack, but they were also one of the first homeware companies to incorporate wireless charging into their designs, and they also created smart lighting that works no matter what smart home ecosystem you live in.
While you may have experimented with IKEA and AR as early as 2012, the idea has a major revamp with the new app. Nearly the company’s full collection of sofas, armchairs, coffee tables, and storage units are there, with IKEA saying their furniture app scale is 98% accurate.
To use it, all you need to do is select the items, then hold up your phone and use the camera to place the digital furniture anywhere in a room. It’s that simple. Want to see how that yellow sofa looks in your living room? No problem. Can you fit that rug in your bedroom? East. You can even see if you’ve got enough room to unfold a futon!
The IKEA Place app is free to download from the App Store for the iPhone and iPad, but annoyingly it’s only available in the US at the moment. Having said that, we fully expect it to arrive this side of the Atlantic very soon. Head over to the IKEA Website for more details.