It’s no secret we spend too much time on our phones. With social media and 24-hour news now dominating our daily routines, it’s no great surprise to see some consumers want to stripe things back. In that mould, take a look at the Punkt. MP 01 Phone. No apps. No camera. No nonsense.
Designed by Jasper Morrison, the Punkt. MP 01 is a stylish, minimalist mobile phone which focuses on modern simplicity, inside and out. It sends texts and makes calls. Remember them!? And that’s really about it.
Headquartered in Switzerland, Punkt. was established by Petter Neby in 2008 with the idea of bringing a ‘breath of fresh air into the consumer electronics market with outstanding, timeless products designed to do their job, without intruding on their owner’s time and attention. One result of this ethos is the MP 01 Phone.
The MP 01 features a 2-inch LCD display — protected by Gorilla Glass — which is optimised for dealing with SMS messages. There’s also built-in noise cancellation which ensures that your conversations sound great and you don’t get distracted by background noise.
Despite its stripped back nature, Punkt. have given their phone other features apart from calls and texts. It does come with Bluetooth to make hands-free setup easy when driving, a convenient calendar for nifty month viewing, and an easy-to-set alarm display. It even has its own set of original ringtones by the Norwegian sound artist, Kjetil Røst Nilsen.
Thanks to its no nonsense approach, the battery life on the MP 01 is incredible and only needs charging every few weeks, instead of every few hours. It also looks great with a soft-touch finish and angled back plate making it easy to hold.
We love the concept of the MP 01 and we love the look. There’s just one problem; the price. Punkt. are selling their creation for £229. We understand the design that’s gone into the MP 01, but with so little features, you’d have to be seriously committed to avoiding social media to commit to it – especially when you consider the similarly designed The Light Phone goes for around £95.
If you want to strip things back and are more convinced with the MP 01 Phone than we are, head over to the Punkt. Website.